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Sustainable Design + Innovation


Living in one of the sustainability capitals of the world, I became fascinated with the concept of sustainability and it’s application to other disciplines — not just the environmental kind.

How do you sustain innovation, success, fitness, hobbies, passion, and life… through learning.

We are learning creatures. We are curious and want to know things.

This also applies to any type of business that wants to continue to innovate, deal with uncertain times, and last over the long term.

To make products and services that last, we need to learn.

In the process of meeting your communication, content, and technology needs, I help create a culture of innovation and learning. That way when the project is complete, you have deliverables along with insight into the process. Your people continue to learn, innovate, and move the company toward a more sustainable future.

This culture of learning creates the foundation for information gathering, ideation, prototyping, iteration, and testing. You learn about your customers, your products, your problems, and your solutions. The whole innovation process is a learning cycle.

If this approach to innovation sounds good to you, get in touch and let’s work together to create a sustainable future.


I create



Using
Learning and Discovery
Defining the problem by learning from people, the environment, and the process.
Ideation and Problem Solving
Exploring solutions through ideation, prototyping, and testing.
Measurement and Refinement
Gaining insight from our discoveries, iterating, refining, and listening to the community.

Park Optical

Blending 55 years of experience and service with a digital strategy.

Case Study